Burberry, a name that resonates with elegance, heritage, and timeless style, has a rich and fascinating brand story that spans over a century and a half.
The journey of Burberry began in 1856 when a 21 - year - old Thomas Burberry, a former tailor's apprentice, opened his first store in Basingstoke, England. At that time, traditional outerwear was heavy and uncomfortable, especially for those who had to brave the often - harsh British weather. With a vision to create clothing that allowed people to move freely outdoors, Burberry set out to revolutionize the fabric used in his designs. In 1879, after years of experimentation, he successfully invented the innovative gabardine fabric. This fabric was not only waterproof but also breathable, a remarkable combination that made it ideal for outdoor activities.
The practicality and quality of Burberry's products soon caught the attention of the public. In 1888
In 1901, Burberry held a public competition to design a new brand logo. The winning entry, inspired by 13th and 14th - century armor on display at London's Wallace Collection, led to the creation of the iconic equestrian knight logo. This logo became a symbol of the brand's heritage and quality. Around the same time, the brand designed the Tielocken military coat, an early version of the now - famous Burberry Trench coat, which was patented in 1912. During World War I, Burberry designed a special trench coat for soldiers. It featured details such as shoulder straps for carrying gloves and whistles, D - rings for grenades, a gun flap for added protection, and a rain shield to keep the body dry.
In 1924, Burberry introduced another iconic element - the Nova Check. This distinctive four - colored plaid pattern, consisting of light brown, scarlet, black, and white, was initially used as the lining of the trench coat. As the popularity of the trench coat grew, the Nova Check became an integral part of the Burberry brand identity and was later used on a wide range of products.
Over the years, Burberry continued to expand and innovate. In 1955, the brand received a Royal Warrant from Queen Elizabeth II for its rain - proof fabric, and in 1990, it was granted another Royal Warrant by the Prince of Wales for its outstanding outerwear designs. In 2000, Burberry moved into London's prestigious Bond Street, and in 2002, it went public on the London Stock Exchange, marking its transformation into a major luxury fashion brand.
The brand has also been at the forefront of digital innovation. In 2010, Burberry became the first fashion brand to live - stream its fashion show, and in 2011, it launched Tweetwalk in collaboration with Twitter for its 2012 spring/summer women's show. In 2020, it opened the luxury industry's first social retail boutique, "Burberry Space," in Shenzhen, China, offering a digital and immersive shopping experience.
Burberry has collaborated with various designers, celebrities, and brands over the years, such as the 2022 collaboration with Supreme, which generated significant buzz in the fashion world. In 2023, the brand unveiled a new blue logo, signaling a new chapter in its long - standing history.
If you're interested in exploring the latest Burberry products, from classic trench coats to stylish accessories, head over to basetao.vip. This link leads to a comprehensive spreadsheet that showcases a wide array of Burberry items, allowing you to discover the perfect piece that combines the brand's heritage with contemporary fashion. Whether you're looking for a statement coat for the winter or a trendy scarf for a fashionable look, Burberry has something to offer for every fashion - conscious individual.
Today, Burberry stores can be found in major cities around the world, and the brand's products are highly sought - after by fashion enthusiasts globally. Its commitment to quality, innovation, and heritage has made it a true icon in the world of luxury fashion.,
